We're all familiar with the thought of a sportsperson or singer or band exploding on the scene and making a big impact. Dancers and choreographers tend to be more behind-the-scenes when compared to a footballer or music artist however when a choreographer can make it big, it could have just like big an impact in the dancing community. - Instructor
A choreographer's role is always to devise dance routines and sometimes entire dance performances for dancers to do. They often get the chance to work together with the very best dancers in the market especially the top choreographers.
Every again and now a choreographer explodes on the scene and makes a direct impact in a big way. Think Wade Robson. Obviously with Wade his Tv program 'Wade Robson Project' certainly helped and gave him more exposure compared to a choreographer would typically receive.
Normally the impact of any choreographer is not as big as Wade's and is usually felt more within the dance community compared to the whole media in general. Another example would be someone like Marty Kudelka who was enjoying a growing reputation in dance studios in LA for his unique choreography style before being given his break assisting choreography for Janet Jackson's 'All For You' world tour.
Often times leading up to their break, they'll be going for a growing reputation like Marty to the point where it's a case of sooner as opposed to later the choreographer gets their big break.
choreographers and Dancers careers are generally built on reputation and go in upward spirals. They begin off on small jobs when they work their way up working with smaller music artists they can attract the interest from the big players.
It would appear that this is the preferred approach to recruiting choreographers for big artists and music bands. They are fully aware the value of music dancers and videos nowadays and how good choreography plays a part in the entire package. So naturally they would want a choreographer who is highly rated.
When someone has a good reputation normally they'll find fans among big decision makers who can often allow them to have their chance. Often times that's all that's needed - 1 chance. Should you a good job that time it could mean further bookings down the line.
Sometimes choreographers come out of nowhere and make an impact. Before they're offered the choreographer's job for someone like Britney, not literally out of nowhere because a choreographer normally needs some experience of choreographing. But relatively low-profile. Their careers just like anyone else's could be changed by one opportunity or one great choreography piece. - Instructor